Case Studies

Lyflo Select

Website: www.Lyflo.com
Location: South Dakota

Profile: Lyflo Select creates high-quality nutritional supplements, which are solely available through health care professionals. With innovative formulations, Lyflo Select provides unique nutritional supplements that are tailored to specific health concerns.

Challenge: As a growing company with clients throughout the country, Lyflo Select needed the ability to market and sell its products to health care professionals, online. In addition, they needed to educate not only the professional clients, but the patients of those clients. Their online presence had to be engaging, informative, and professional, without overwhelming the visitors.

Solution: Lyflo Select consulted with iMatrix, to develop a comprehensive plan that would reach multiple audiences and serve their needs. With extensive product information available to both professionals and the public, the website needed to be well-organized and have a robust content management system. A one-stop service area for health professionals allows them to obtain information, tools, and purchase need products and supplies. The online store accommodates not only wholesale orders by clients but also retail orders by their patients.